Facebook, the ever so popular social networking site, which is known for its ease to find out what your friends are up to recently came under fire by its users again. This time Facebook is being criticized by users for its new feature, called Beacon posts where users visit on the web and do online shopping.
Annie Kadala, a 23-year old student at the University of North Carolina in an interview with the New York Times said, “Just because I use a Web site, doesn’t mean I want to tell my friends about it.”
According to Lousie Story and Brad Stone of the New York Times, in the last 10 days, more than 50,000 Facebook members have signed a petition objecting to the new program.
Charlene Li, an analyst at Forrester Research said, “Beacon crosses the line to being Big Brother.”
"Facebook executives say the people who are complaining are a marginal minority," said Story and Stone. "With time, Facebook says, users will accept Beacon, which Facebook views as an extension of the type of book and movie recommendations that members routinely volunteer on their profile pages."
